The National Association of Music Merchants (NAMM) invites musicians, songwriters, sound and recording professionals, music educators and students to experience Summer NAMM during Music Industry Day. Held on Saturday, June 25, at Nashville’s Music City Center, Music Industry Day will open the doors to NAMM’s members-only tradeshow to learn and connect at professional workshops, see the latest in new gear from leading musical instrument manufacturers and to enjoy a multitude of artist performances and events.
On Music Industry Day, music pros can experience the robust lineup of NAMM Idea Center educational sessions, as well as panels carefully curated to enhance the careers of artists, musicians and songwriters. Industry experts, thought leaders and Nashville names will cover topics ranging from cutting-edge social media strategies, to an insider’s look at guitar building and insights on getting songwriting “cuts” from top names.
Sessions will include:
• Social Media Strategies for Your Music Career
• DIY Marketing for Musicians
• Into the Sound Hole: Insights from Top Guitar Builders
• The Targeted Hit Songwriter: Increasing Your Odds of Getting Cuts
• The Pedal Summit
• Songwriting Tips from Nashville Pros
Also on Saturday, Advanced Audio + Applications Exchange (AE3) will present the “Future of Audio Summit” during Summer NAMM’s TEC Tracks. Catering to all sound, studio and stage professionals, these future-focused sessions will explore disruptive innovations in music and audio hosted by leaders in the field. Sessions will include:
• Breaking the Fear of Machine Intelligence and Virtual Reality
• The Future of Country Music with Kelsea Ballerini
• The Future of Music City and Technology Innovation
• The Future Guitarist
• The Future of Metadata and Business Intelligence for Music Row
• The Future of Instrument and Amplifier Modeling
Nearly 500 of the top musical instrument, accessory and pro audio companies will be on hand offering attendees the chance to pickup and play. Exhibitors include Fender Musical Instruments, Gibson Brands, Martin Guitar, Pearl Drums, Roland, Taylor Guitars, Yamaha, along with emerging companies like Bourbon Barrel Guitars and StompLight Pedals. The big names in pro audio including Alesis, American Music and Sound, Casio, Presonus and Tascam will showcase new advancements in pro audio technology and must-have products.
Along with great products and sessions, Music Industry Day will also welcome the American Eagle Awards and its honorees, Emmylou Harris, Vince Gill and the Grand Ole Opry. Produced by the National Music Council, the 33rd Annual American Eagle Awards recognize individuals that have made significant contributions to American music. The event is open to all Summer NAMM badge holders.
Summer NAMM Music Industry Day badges are currently available for purchase online and at the door. Admission is $10 if purchased online in advance at NAMM.org/musicindustryday and $20 at the door on the day of event.
For more information, visit namm.org/summer/2016.