'My Kind of Country' Music Competition

Apple TV+ has revealed the trailer and 12 innovative artists featured in upcoming eight-part series “My Kind of Country,” from executive producers Reese Witherspoon and Kacey Musgraves. 

“My Kind of Country” is a fresh take on a music competition series, breaking down barriers in country music by providing an extraordinary opportunity to diverse artists from around the world.

Scouts Jimmie Allen, Mickey Guyton and Orville Peck each hand-pick a roster of exceptional up-and-coming artists and invite them to the home of country music in Nashville, Tennessee, to showcase their unique sound. The winner will receive a life-changing experience from Apple, including global exposure across the Apple TV+ and Apple Music platforms.

Witherspoon and Musgraves executive produce alongside Hello Sunshine’s Sara Rea and Lauren Neustadter; Sandbox Entertainment's Jason Owen; the illustrious Emmy nominated showrunner Izzie Pick Ibarra (“The Masked Singer,”); and Done + Dusted’s Katy Mullan (London Olympics Opening Ceremony).

Emmy Award-winning Adam Blackstone serves as music director (musical director to Justin Timberlake, Alicia Keys, Faith Hill, Rihanna and for Super Bowl Halftime Show, the Academy Awards, the Grammy Awards, “The Masked Singer”).