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Product Innovation: 38 Ways to Monetize One Song
By Bobby Borg & Michael Eames In a world where money keeps our bills paid and our bellies full, it’s always smart to have as many ways as possible to ... -
Tip Jar: How to Run a Successful Rehearsal
Rehearsals are important to the functioning of every band. They are where you craft your best songs and put together your most spectacular live performance sets. But there is ... -
Pitching Your Music Like a Pro
What follows are 14 tips to help you improve your pitching game. Bobby Borg and Michael Eames, co-authors of the new book Introduction to Music Publishing for Musicians, discuss everything ... -
The Complete DIY Marketing Process
In my 20 years of teaching and consulting, I couldn’t tell you the number of times I’ve heard a young musician say, “I just do what I do, and if ... -
Pursuing a Career in the New Music Industry: Tips for DIY Success
Let there be no mistake—pursuing a career in the music industry in the 2020s may look easy, but it is highly competitive. The successful musicians you see today in the ... -
Copyright Infringement In Plain Language
Canadian poet, novelist, and teacher Margaret Atwood once said, “Human beings make art, that’s just what we do.” Atwood’s statement beautifully captures the natural inclination for self-expression, collaboration, and communication. ... -
Set Up & Pitch Your Own Publishing Company for Film/TV Placements and More
Many artists dream of getting into a publishing contract with an established music publisher. After all, music publishers offer advances, hook you up with co-writes, plug your songs, collect all ... -
Running Successful Band Rehearsals From A to Z
Rehearsals are important to the functioning of every band. Rehearsals are where you craft your best songs and put together your most spectacular live performance sets. But successful rehearsals require ... -
Personal Managers: Roles and Options
The Role of a Personal Manager in Your Career By strict definition, a personal manager advises and counsels artists in all aspects of the music business. This may include artist ... -
Put Together a Complete and Integrated Online Promotion Plan
Online promotion is the art and science of utilizing the web and its many tools to communicate with your audience and get them to care about you (i.e., recommend you, ...
