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New Effect Pedals from Fender
Earlier this year at Winter NAMM Fender released a series of effect pedals that are designed to compliment and expand on their line of effect ... -
Fender Launches New Global Program "Fender Next" To Support, Amplify The Voice Of Today's Artists
Fender Musical Instruments Corporation (FMIC) has announced the inaugural launch of a new annual global artist marketing program, Fender Next, geared toward elevating artists that ... -
New Gear/New Toy Review: Fender Musical Instruments Artist Signature Flea Bass
Fender Musical Instruments Corporation (FMIC) today released the Flea Jazz Bass Active, marking Fender's second collaboration with the notorious Red Hot Chili Peppers bass player, ... -
Fender Debuts All-New Custom Shop Collections at Winter NAMM
Fender Musical Instruments Corporation (FMIC) has announced the introduction of its Annual and Prestige collections, as well as the addition of the long-time Artist Signature ... -
New Gear/New Toy Review: Fender Albert Hammond Jr. Strat
The Albert Hammond Jr. Stratocaster is a new Fender® Artist Signature Series model created in collaboration with singer, songwriter and guitarist Albert Hammond Jr. It ... -
Fender Musical Instruments Corp (FMIC) Announces Acquisition of Bigsby
Fender® Musical Instruments Corp (FMIC) has announced the acquisition of the Bigsby® brand and its assets from Fred Gretsch Enterprises. The Gretsch family and FMIC ... -
New Gear/New Toys Reviews: Fender Parallel Universe Collection
At the 2018 Winter NAMM show, Fender Musical Instruments announced a range of limited edition guitars called the Parallel Universe Collection. Consisting of eleven instruments ... -
Music Gear Review: IK Multimedia Fender Collection 2
Part of IK Multimedia’s AmpliTube Custom Shop, Fender® Collection 2 for AmpliTube 4.1 for Mac & PC’s is an officially certified library of rare and ... -
Industry Profile: Fender Custom Shop
There is a place in Corona, CA where dreams are made. Imagine having the opportunity to place an order for a custom-built guitar or bass ... -
Jones named Fender Chief Marketing Officer
Fender Musical Instruments Corporation has hired Evan Jones as its first Chief Marketing Officer (CMO) to lead global marketing strategies and initiatives. Jones is tasked ...
