Guitar Center Promotes Kristy Porter

KristyPorterGuitar Center, Inc. (GCI) has announced the promotion of Kristy Porter to Director of Merchandising, General Accessories. Porter’s career with Guitar Center started in 2001 as a customer service associate at the Oxnard, CA store. In 2005, after four successful years as a top salesperson, Department Manager and Assistant Store Manager, she moved to Guitar Center’s headquarters in Westlake Village as an Assistant Category Manager. She was quickly promoted to Category Manager, General Accessories, and over the past five years has helped her department grow into one of the largest in the company. Porter emphasizes the continued importance accessories have in attracting customers to retail stores on a more frequent and loyal basis. Contact christopher.bennett@guitarcenter.com.

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