Bandsintown, a concert discovery application with a monthly reach to over 30 million fans, has announced a partnership with The Agency Group (TAG), an independent talent booking agency. The partnership aims to give TAG’s roster of nearly 2,000 artists – which includes Paramore, The Black Keys, George Benson, Tegan and Sara, Muse, Guns N’ Roses, Nickelback, Dolly Parton, Macklemore & Ryan Lewis, Foals, Wiz Khalifa and many more – direct access to the Bandsintown Artist Platform, a platform that allows artists to promote their live concerts and to sell tickets and merchandise.
“The Agency Group is focused on being the most career-building, taste-making artist development powerhouse in the industry, and by partnering with our friends at Bandsintown, we are now able to better geo-target and promote our artists’ shows,” said Eddie Clemens, Director of Tour Marketing at The Agency Group. “By incorporating Bandsintown into our marketing mix, we will increase tour awareness for all of our performers, ultimately driving ticket sales to our artists’ shows.”
Bandsintown powers the tour dates for half of all touring artists today and is growing at a rate of 2,000 new artists a week. Talent supported includes Skrillex, Alabama Shakes, Maroon 5, Tim McGraw, David Guetta, Bruno Mars and more. Half of Billboard’s Top 40 charting artists use Bandsintown’s Artist Platform, the No. 1 source of traffic to its participating artists Facebook pages, driving more traffic than Google Search.
“Bandsintown is committed to serving the artist community by streamlining the process of event promotion so it’s incredibly rewarding to be recognized by a major talent agency, such as TAG,” said Julien Mitelberg, CEO of Bandsintown. “We’ve solving the tour promotion problem by growing our platform that allows any artist to better connect with their fans before, during and after the show.”