Sublime Announces Pop Up Takeover at Sancho's Tacos in Long Beach, CA

Reggae-punk pioneers Sublime have announced pop up takeover at the new Sancho's Tacos location in Long Beach on July 22 from 11-9 p.m. The event will feature a Sublime themed menu, exclusive co-branded merchandise, music from DJ Product 1969c (from Robbin' The Hood) and giveaways including 40oz To Freedom on vinyl and the Sublime 13-LP Vinyl Box Set. Live Nation Merchandising and DKM/Surfdog (Sublime's management) are organizing the event in celebration of the 25th anniversary of Sublime's debut album 40oz To Freedom.

Items on the Sublime-themed menu will include:

The Louie (Tri-Tip)
Slow Ride (Slow-cooked Carnitas)
Santeria (Grilled Chicken Breast)
Badfish Taco (Grilled Fish)
Wrong Way (Artichoke Hearts)
Paddle Out (Shrimp)
Superstar Punani (Fried Fish)
Don't Push (Fried Shrimp)

Burritos Burrito (Bean and Cheese)
Garden Grove (Artichoke Hearts)
Waiting For My Ruca Burritos w orange slice


What I Got (Kids Quesadilla)
Boss D.J. (Kids Tri-TipTaco)
Chica Me Tipo (Quesadilla)
Chips with Saw Red salsa (Chips and Salsa)
Rivers of Babylon (Drinks)
Pawn Shop (Extras)

Spanish Rice
Cheddar Jack
Pepper Jack
Chubbie / 5150 Sauce
Sour Cream
Salsa Verde or Roja
Serrano or Jalapeno

The new Sancho's Taco's Long Beach restaurant is located at 5272 E. 2nd Street, Long Beach, CA 90803.
"Growing up in southern California, Sublime was huge for me," Sancho's Tacos creator Donnie Lancaster explained. "I started out just making tacos for my friends until I decided to open a restaurant. The name 'Sancho's' was inspired by a lyric in the song Santeria. One day while I was working at our Huntington Beach location, Santeria came on the radio and every single person in the place sang along. People in line, the cooks, the servers - it was a surreal moment for me and to see the impact that Sublime's music has on everyone. To partner with the Sublime brand for this pop up event seemed like a no brainer for me, and I am honored to be a part of it."