The South by Southwest (SXSW) music festival and conference, once again, took over the city of Austin, TX to bring together emerging and established artists and industry professionals and executives from around the world. The thousands on thousands of attendees enjoyed a plethora of activities ranging from informative career panels such as "Why Brands Will Buy Artists Airtime," to keynote sessions with legends like Nile Rodgers, to mentor sessions with industry experts, to countless showcases spread throughout nearly every bar and venue in town. MC had the opportunity to catch a snippet of artists who performed and we spoke with some of them about the festival and their careers.
Read More: INTERVIEW with Bridgit Mendler at SXSW
Photos by Jody Domingue
For more information about SXSW, visit sxsw.com.