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Focusrite and ADAM Audio host inaugural Create-it Takeover at new creative hub in Franklin, TN

The newly opened Create-it Studios hosted its groundbreaking event from ADAM Audio and Focusrite with the “Create-it Takeover” in Franklin Tennessee on July 26. The first-of-its-kind is a collaboration between Walmart and Full Sail University that offers a physical space open from 11 a.m. to 10 p.m., offering six professionally equipped studios with accessible pricing and expert guidance. 

“At Create-it Studios, we’re building more than just a space; we’re building a community where creators of all levels can explore their potential,” said Jon Phelps, founder of both Create-it Studios and Full Sail University, in a press release.

The “Create-it Takeover” event featured live performances from artists including Tom Schreck and Steve Stout, one-on-one product demos from several organizations including Focusrite, podcasting deepdives with audio experts, expert-level mixing and playback demonstrations, and recording and mixing sessions with several acclaimed musicians.

“We’re thrilled to partner with Create-it Studios on this inaugural Takeover,” said Lee Whitmore, Vice President of Education & B2B, Americas, Focusrite Group in a press release. “Our mission at Focusrite has always been to remove barriers to creativity, and Create-it embodies that vision in a truly innovative way. By placing professional-grade audio tools and expert-led experiences right in the heart of the community, we’re empowering creators of all backgrounds to explore, learn and bring their ideas to life. Together, we’re building a vibrant ecosystem where creativity is not just encouraged, it’s accessible to everyone.”