From Left to Right: Steeven LeBlanc, Director Business Development, Create Music Group Peter Madana, Jeanine McLean, Omarion, Wayne Hampton, Jonathan Strauss, Co-Founder and CEO, Create Music Group. Photo by Anika Jess and Zack Taylor
Create Music Group announced on Thursday the signing of multi-platinum R&B star, actor, and entrepreneur Omarion. "The news comes on the heels of Omarion’s highly anticipated announcement that he will reunite with his former B2K groupmates for the 2026 B2K Reunion Tour next spring. In addition to the tour, Omarion will deliver a special performance on the Season 7 premiere of the Emmy Award–winning Tamron Hall Show, September 8th."
“Great music needs a great home — and with Create Music Group, I found a team that matches my frequency,” said Omarion.” “We’re tuned in, locked in, and ready to make music history…..Again.”
“Omarion has consistently broken new ground throughout his career,” said Wayne Hampton, Co-Founder of Create Music Group. “He represents the kind of iconic, forward-thinking artistry we champion here. We’re excited to help bring his next chapter to life in a way that’s both innovative and true to his legacy.”
"Under the new deal, Omarion will release new solo music through Create Music Group beginning later this year, ushering in a bold new era for the artist known for pushing sonic and creative boundaries," a statement reads. "With a career spanning over two decades, multiple chart-topping records, and a deeply loyal fan base, Omarion continues to evolve as one of the most influential voices in contemporary R&B and pop culture."
“Omarion is more than an artist; he’s a visionary whose work has influenced a generation,” said Peter Madana, A&R/Manager at Create Music Group. “His story, his sound, and his commitment to creative excellence make him a perfect fit for what we’re building at Create.”
"Since its founding in 2015, Create Music Group has steadily emerged as a major force in the music industry, building a diverse and influential roster that includes Ye & Ty Dolla $ign, DeeBaby, Keri Hilson, DDG, Blxst, Bino Rideaux, Rich The Kid, Tink, Erica Banks, Travis Porter, Jaylen Brown, Miles Bridges, October London, Calboy, ALLBLACK, and many more. The company recently expanded its footprint through strategic partnerships with Ty Dolla $ign’s EZMNY Records and Rob Walker’s iconic Star Trak Entertainment, further solidifying its role as a home for visionary artists and groundbreaking labels."
“I’m very excited for this new partnership with Omarion and Create Music Group. Create has an impressive executive team and staff who really care for the artists they sign,” said Omarion's Manager, Jeanine McLean. “I’m equally excited for the fans to experience the musical journey that Omarion is going to take them on because this project is incredible…he put his whole heart and soul into it.”
