President and CEO of Position Music, Tyler Bacon and Co-Founder of Hive Music Robin Housman have jointly announced that hip-hop artist Blackway has signed an exclusive global record and co-publishing deal with Position Music / Hive Music.
With over 400M total streams to date, Blackway is most known for his work on the RIAA certified gold single “What’s Up Danger” with Black Caviar. The song was prominently featured in the 2018 blockbuster film Spider-Man: Into the Spider-Versefilm and Grammy-nominated soundtrack that went on to be double-platinum.
Blackway’s creative lyrical prowess on the hit song quickly launched the Ghanian rapper from the underground onto the global hip-hop scene. Since that release, his music has been featured in EA Sports’ Madden, Fortnite, the UFC, The NBA on TNT, Beyonce’s “Hall of Ivy” Ivy Park x Adidas collaboration, and his track “Heavyweight'' was named as an official NFL “Song of the Season”.
“For about a year and a half, the entire team at Position Music and Hive Music have shown me immense support and provided me with amazing opportunities,” says Blackway. “They have helped me to tap into elements of my creativity in inspiring new ways and I’m hyped to now officially be with these two companies.”
“We’re so excited to have Blackway signed to Position Music and Hive Music,” says Tyler Bacon, President & CEO of Position Music. “Blackway is making incredible music and represents the exact type of artist that we believe will do well here. He has a great work ethic, attitude, and musical talent. Sonically, he always brings a unique voice and distinct energy to his tracks. I’m excited to do this deal with Robin and Hive Music, as they have been great partners to Position Music for a long time and signing Blackway together marks a new chapter in our expanding relationship.”
“We're thrilled that Blackway has joined the Hive Music and Position Music family. Since being introduced through our valued producer KoKo, it was immediately clear that we could achieve amazing things together. Blackway is a rare, authentic talent; truly a formidable rapper, writer and artist of the highest caliber. It's an honor to support him in making his mark and growing his presence in Hip Hop, Afrobeats, and beyond.” adds Robin Housman, Co-Founder of Hive Music.
The Source, HipHopDX, Rap-Up, Music in Africa, EDM.com and others have all written up the prolific talent, with. XXL Magazine writing: “.[Blackway has] steadily made a name for himself with the rhyme skills of a certified rap technician and the vocal flexibility of a smooth crooner…With sharp rhyme techniques and smooth vocals in hand, Blackway is poised to make a lot of noise.”
In addition to his music being used prominently in film & TV, Blackway has features with Kiana Ledé, Gucci Mane, Busta Rhymes, and Rotimi among others.
Blackway now joins a Position Music label roster that includes Kid Bloom, Layto, Welshly Arms, Dead Posey, and 2WEI.