Genius Brands International, Inc. “GBI” (OTCQB:GNUS), a global content and brand management company dedicated to providing entertaining and enriching ‘content with a purpose’ for toddlers to tweens, has partnered with Faircraft, Inc.’s husband and wife creative team, Stefanie and Ron Fair, to develop songs and music concepts that will complement GBI’s growing slate of children’s entertainment properties.
Renowned music man Fair, along with spouse Stefanie, singer, songwriter, producer and actress, will operate as GBI’s music content development unit with Fair serving as Executive Music Director. The Fairs will provide creative direction and consultation on all aspects of music for GBI’s new slate of original content currently in development, as well as its library of existing programming, which includes the classic, award-winning and newly refreshed Baby Genius content; and Thomas Edison’s Secret Lab, GBI’s new animated series set to debut this year on PBS.
“I’ve known Ron since my earliest days at DIC Entertainment and have watched him build his impeccable reputation and impressive business acumen in the music world, substantiated by the success of the A-list artists he has discovered, nurtured and developed,” said Heyward. “Stefanie, as both an artist and a mother, understands how to appeal to kids and engage them with fresh, fun music. Ron and Stefanie together will provide GBI with the highest caliber of talent and creativity imaginable, opening the door to incredible opportunities for developing musical content in support of the GBI mission of entertaining and enriching the lives of kids.”
“Stefanie and I are thrilled to be a part of what Andy and Amy are building at Genius Brands,” added Fair. “With four of our own children under eight years old, we live and thrive in this space, and with Andy guiding the ship, we look forward to an incredible run and a lot of fun.”
Ron and Stefanie Fair have written and produced for numerous multi-award winning artists, including the Pussycat Dolls, the Black-Eyed Peas, Mary J. Blige, Fergie, Christina Aguilera, Lady Gaga and others.
Fore additional information, please visit gnusbrands.com.