Ernie Ball Announces 'Play Crossroads 2013' Contest

Ernie Ball has announced the 2013 Play Crossroads contest, where the string company will be partnering up with Guitar Center, Guitar World, and in a global search to give the next best undiscovered guitarist a chance to perform live on stage at Eric Clapton’s Crossroads Guitar Festival at Madison Square Garden on April 12th-13th.
Eric Clapton’s Crossroads Guitar Festival Presented by Chase draws thousands of fans from around the world to witness live performances from legendary guitar players.  Past festivals have included memorable sets by Clapton, BB King, Buddy Guy, Jeff Beck, John Mayer, Sheryl Crow, Steve Winwood, Vince Gill, ZZ Top and many more.

Unsigned musicians are invited to enter the Play Crossroads contest for free at by completing a short informational profile and uploading one MP3. Entrants are encouraged to use ReverbNation’s promotional toolkit provided on each band/artist profile, to promote their entry all over the web and drive traffic to their profile.
The winning artist will earn the opportunity to perform live on the Madison Square Garden Stage (the world's most famous arena) at Crossroads Guitar Festival Presented by Chase in front of thousands of fans alongside main stage headliners such as Eric Clapton, Jeff Beck, BB King, The Allman Brothers Band among others.
Prize pack for the winning artist also includes:

-Performance Slot on the Main Stage of the 2013 Eric Clapton Crossroads Guitar Festival at the world renowned Madison Square Garden.
-Ernie Ball String Package and Endorsement
-Ernie Ball Music Man Guitar Endorsement
-Guitar Player Magazine Feature

Additionally, Ernie Ball has partnered up with Eric Clapton’s Antigua Foundation to release a limited edition Eric Clapton Crossroads Collection Guitar Straps, available exclusively at Guitar Center, with a portion of the proceeds benefiting the charity.