Roland is the leading global manufacturer of electronic musical instruments widely recognized for its gamechanger products in the electronic drum world under its V-Drums brand and more recently with its innovative V-Drums Acoustic Design (“VAD”) series of products. Drum Workshop is widely recognized as the global leader in acoustic drums and percussion, and designs, manufactures and sells an industry-leading portfolio of brands including DW Drums and Hardware, Pacific Drums and Percussion (PDP), Latin Percussion (LP), Gretsch Drums and Slingerland.
The combination of expertise and reach of Roland and Drum Workshop will unleash the next generation of breakthrough acoustic and electronic drums and percussion products, accelerate product development, and push the boundaries of innovation for drummers.
Drum Workshop CEO Chris Lombardi and co-founders Don Lombardi and John Good will continue to serve in their existing capacities at the company, focusing on creating products that inspire drummers everywhere.
“In the world of acoustic drums, Drum Workshop stands distinctly apart,” said Gordon Raison, chief executive officer of Roland. “We have always been impressed and in awe of their products, their people and their craftsmanship in every dimension. Drum Workshop shares the same legacy and dedication to musical innovation that we have at Roland, and we are committed to supporting Drum Workshop in doing what they do best.”
“Roland’s philosophy in driving innovation across all forms of expression is complimentary with ours, and we are excited to join forces in this relationship that will benefit artists and musicians everywhere,” said Chris Lombardi, chief executive officer of Drum Workshop, Inc.
“For the past 50 years our goal has always been to inspire, motivate and solve problems for drummers,” said Don Lombardi, founder and chief product officer of Drum Workshop. “I have always been a fan of the innovation coming from Roland, and we are thrilled to partner with them on inventing solutions for future generations.”
John Good, co-founder of Drum Workshop, said, “I look forward to continuing to bring handcrafted, custom solutions to drummers with the partnership of Roland. Their reputation for driving product innovation is admirable, and we are looking forward to the additional support they will bring to our people, our artists and our industry partners.”